Dan Berlin, Greg Slama and I recently authored and published a white paper titled “Implications of User Engagement with Search Result Pages“.
London, UK
HarryPotterVille
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De-Icesizzle
Can’t wait for SPRING!!!
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Today, Mass High Tech featured two of Boston’s leading Neuromarketing Research Firm’s in an article they published titled “Innerscope Research tests biometric response to Super Bowl Ads“. The article highlights how Innerscope Research and One to One Interactive’s Quantemo Lab are using cutting edge Neuromarketing Research techniques to measure human emotional response to media. I was interviewed earlier in the week for this piece. I want to personally thank Carl Marci and Innerscope Research for including One to One Interactive in this coverage.
NECN plans to review in tonight 6:30pm broadcast here in New England. For those of you interested, tune in!
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NeuroMarketing – New Tools For Engaging Customers
Below is a post that was originally published on Steve Furman’s Expedient Means Blog. I am re-publishing with Steve’s permission here. He attended a Forrester Marketing…